AUDI - THE 8TH DIMENSION
Director: Oliver Würffell
Director: Oliver Würffell
Agency: thjnk Hamburg
With the new Q8, Audi aimed to crown its SUV lineup.
To showcase its literally impressive presence, we introduced the concept of the ‘8th Dimension’ and invited people to push the boundaries of their imagination and embrace the maximum intensification of familiar things and experiences. The campaign was adapted by more than 40 countries.
To showcase its literally impressive presence, we introduced the concept of the ‘8th Dimension’ and invited people to push the boundaries of their imagination and embrace the maximum intensification of familiar things and experiences. The campaign was adapted by more than 40 countries.
