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PORSCHE DESIGN ‘Visual Identity‘



PORSCHE DESIGN - VISUAL IDENTITY

Photographer: Jonas Unger
Agency: loved design & thjnk Hamburg


To strengthen Porsche Design’s position in the premium lifestyle segment, the brand has been given a new corporate design.

Built upon the core characteristics of the brand: uncompromising, passionate, and confident - the refreshed look features bold logo usage and a new photography style that highlights the brand’s premium quality with an urban, high-quality aesthetic.
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